Open a Meta Business Suite account on mobile

On your phone, open your app store.

• On iPhone, that is the App Store.
• On Android, that is the Google Play Store.

In the search bar at the top, type Meta Business Suite. The app appears with Meta's blue logo. If you come across an app called Pages Manager, it is the same one, Meta simply renamed it along the way.

Tap Install and wait a few seconds. It is free, with no commitment, and you can uninstall it whenever you like.

If the app does not appear in your store. That happens on some older phones. In that case open business.facebook.com directly in your mobile browser, where you will find the same features. You can even add that page to your home screen, and it will behave like an app.

Once installed, open the app and move on.

Meta Business Suite works with your Facebook account.

When it opens, tap Log in with Facebook and enter your usual credentials. Your information stays private and secure.

Here are the 2 possible situations.

• You already manage a Page for your business. It is recognised automatically.
• You do not have a Page yet. You can create one free of charge in a few minutes.

Take as long as you need. There is nothing to break at this step.

The app shows the list of your Facebook Pages and any connected Instagram accounts. If the list is empty, start by creating your Facebook business Page, then come back here.

Find your company name and tap it to select it. This is the Page you will manage day to day.

If several Pages appear, take the one for your main activity. You will add the others later, there is no rush.

Once selected, you land straight in your workspace. Along the way Meta creates a business portfolio, the space that holds your company accounts. That is the new name for Business Manager, and you will still come across both names depending on the screen.

A marker for everything that follows. Meta renames its screens several times a year. If a button does not carry exactly the name written here, trust the meaning of the action rather than the label, and use the settings search. The feature is still there, it has just moved.

Before you get going, check that your Page is properly filled in. Think of these items.

• The company name
• The business category
• The address and the phone number
• The opening hours

These details reassure your future customers, and they help search engines understand who you are. A half-filled Page suggests a half-credible business.

Nothing has to be done all at once. You can complete it bit by bit. The more complete your Page, the more confidence it inspires.

Well done, your account is ready. From the home screen you find everything in one place.

• Publish a photo or an update
• Reply to messages from your customers
• Follow the insights on your posts

All of it for Facebook and Instagram at the same time, straight from your mobile.

To launch your campaigns, head next to Ads Manager. It is the way in to paid delivery on Meta.

Need a hand with your campaigns? Take a look at our advertising support.

Explore the tabs calmly, you cannot knock anything out of place. To find out what the tool can do, what it cannot do and what it really costs, our full analysis of Meta Business Suite takes over. You are now able to run your online presence on your own. Right, to work.

What mobile does very well, and what needs a computer. Publishing, replying to messages, following your insights and launching a simple ad all work perfectly from your phone. The portfolio settings, though, where access is granted to an agency, are far more complete in a browser. From a mobile, open business.facebook.com/settings and request the desktop version of the site, it works fine.

On a computer, the full journey starts with the Facebook business Page and ends with the ad account.